Get inspired by great minds and thoughts. This program is under construction.


10:00 – 10:45: “Opening”
Arnoud Strijbis; Manager Sport @ Eindhoven Municipality
Arno Hermans; Founder @ Sport eXperience
11:00 – 11:45: “Digital sports marketing”
Peter Sprenger; CEO @ Techonomy
peter-sprengerSports organizations are usually blessed with a very loyal fan base. This loyalty is a big advantage, but how can you take advantage of this potential? The arrival of data-driven marketing creates all kinds of new revenue for sports marketeers. Peter Sprenger will explain how sports organizations can take advantage of data and profiling, and can capitalize their knowledge of individual fans. This development also influences the strategy in sport sponsorships. On the basis of examples, Peter takes you into the world of data and sports.
12:00 – 12:45: “How to protect your Intellectual Property”
Carreen Shannon; Partner @ TaylorWessing
carreen-shannonIntellectual property (IP) forms a key asset for all innovative companies, including innovative sports startups. Technical inventions, designs, brand names and knowhow, if appropriately and sufficiently protected and secured, form an important value driver for startups. But how can you protect your IP? What are the requirements for being able to protect your IP by patents or trademarks? Can you protect your IP by contractual arrangements? These and other questions will be answered during this masterclass.
13:00 – 13:45 “Attracting the right finance”
johan-de-rooijJohan de Rooij; Partner @ Profitz
Marc Kogels; Advisor finance @ Collin Crowdfund
Jeroen Poort; Advisor finance @ Collin Crowdfund

marc-kogelsCrowdfunding is popular as alternative way of financing small and medium enterprises. There are many different ways of using crowdfunding. Crowdfunding can be an important marketing tool: Crowdfunding more than just money!
14:00 – 14:45: “Doing things different”
Joost Verhoeks; Owner @ Verhoeks Biz
joost-verhoeksLooking for next door applications/markets can substantially grow your business. Starting with my experience at Philips Semiconductors it will be exposed how this translates to a startup or scale-up environment. Reference will be made to an excellent vision and a good product positioning, as well as several good examples will be cited.
Victor Beerkens; Co-Founder @ Sport eXperience
victor-beerkensWhy do you need a 3D printed mouthguard? How technological inspiration and early user feedback results into a big time business opportunity: please listen to the story of 3Dmouthguard.
15:00 – 15:45: “What to do with data?”
tbc; Owner @ App Deluxe
rob-leijssenData Science enables new business models. This talk with give you an overview of what Machine Learning, Data Mining and Process Mining has to offer. Trends include quantified self and data-driven performance analysis. After this brief overview you will get three tips to get started with your data science journey.
Giedo Mak; Owner @ Trackletegiedo-mak
16:00 – 16:45: “Business opportunities abroad”
Margot Roose; Business Development Nordic and Baltic @ Dutch Ministry of Foreign Affairsmargot-roose
Introduction to the Nordic-Baltic markets, entry strategies, cultural awareness when doing business in the region and information on support services offered by the Netherlands embassies network.
Carlo van Pelt; Marketing & Strategy @ Sport eXperiencecarlo-van-pelt
It’s just a matter of time when the next trends from the USA cross the ocean. When you’re about to explore the US market, find out what’s going on. And be prepared.
11:00 – 11:30: “Round 1” Multiple
Pitch 1: SmartSport (ukr)
The first global sport marketplace, where sport facilities can put their time for sale, and coaches with sport federation could choose and book required training schedule with smart search of tickets, hotels & transfers.
Pitch 2: LiveDuel (ire)
LiveDuel is a global provider of e-play solutions for sports teams, media owners, and digital advertisers, with a specific focus on brands who wish to target sports fans.
11:45 – 12:15: “Round 2” Fitness
Pitch 3: Cryoaction (eng)
Our mission is to be the leading global provider of Whole Body Cryotherapy chambers to elite sports.
Pitch 4: Carpus / Level Laser (ned)
Pulsed Magnetic Field Therapie (PMFT) and Lasertherapy to recover from fractures and traumas sooner.
12:30 – 13:00: “Round 3” Football
Pitch 5: Videobserver (por)
Videobserver is a powerful online tool for coaches and players to analyze and work with video and statistical data.
Pitch 6: DashTag (ned)
The awesome wearable for amateur team sporters. Track your football / soccer game and playincredible in the online world of sports.
13:15 – 13:45: “Round 4” Swimming
Pitch 7: Ockyz (ned)
Ockyz has designed a special non-slip swimming sock with amazing designs. We call them Sweakers.
Pitch 8: Swim Games (ned)
Using games to motivate active behaviour.
14:00 – 14:30: “Round 5” Motors & Fans
Pitch 9: Boblberg (den)
We help municipalities build stronger local communities and inspire citizens to become more active and engaged.
Pitch 10: HSC (ger)
Servicing motorfans at every Grand Prix.
14:45 – 15:15: “Round 6” Fitness
Pitch 11: Golod (fra)
We revolutionize sport training with a new product to develop the power and the stamina all your muscles. Have fun during and after the sport sessions!
Pitch 12: Fitmanager (ned)
Online software and app for indoor and outdoor grouptraining like bootcamp, yoga, crossfit, personal training, martial arts, running, spinning and more!
15:30 – 16:00: “Round 7” Fans
Pitch 13: AutomaticTV (ned)
Automatic sports production system without human intervention.
Pitch 14: Digifood (fra)
Has anyone never been frustrated while waiting in a queue line at concessions stands? DigiFood is a web and mobile platform for food ordering and seat-delivery implementable at all events venues.
16:15 – 16:45: “Round 8” Multiple
Pitch 15: Bonus Arena (swi)
Did you ever wonder who is making money with your social media marketing? Well, it isn’t you or your club. We decided to change this and developed a business concept with a win-win-strategy for everyone.
Pitch 16: Idomoo Sport (usa)
Idomoo helps brands deliver on the promise of customer personalization: moving each customer to action by addressing them individually.